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5 Tips for Ensuring Your Customers’ Privacy

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Understand that protecting customers’ privacy is essential to maintaining and increasing sales and profits online.

Develop a privacy policy, post it on your website, and live by your policy. For guidelines, visit three websites: www.privacyalliance.org, www.respectprivacy.com, and
www.privacyrights.org.
Put top-notch security systems in place to make sure that customer data is not lost, misused, altered, or stolen.
Require that third parties with whom you deal provide similar data security.
Don’t provide personal information collected from customers to third parties unless you have explicit permission from the customers to do so.

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